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New and Diff: the luxury eyewear brand celebrates ’70s glam for summer 2024

DIFF Imani

Where street chic meets ahead-of-the-curve, Diff Eyewear introduces Imani, decked out in her flat top bar and clean-cut lenses. By layering the lenses on top of the sleek, metal frame, she gives depth, trendsetting energy, and a sexy rock-chick vibe that is impossible to ignore.

These late-’70s-inspired sunglasses convey a glamorous, trendy look to flaunt all summer long. With a metal frame and premium scratch-resistant polymer lenses and six different colour ways, the Imani style sunglasses give off a glittering, jet-setter persona. Other captivating summer styles include Donna III, Tosca II, Meredith and Tahoe.

Diff is a designer sunglasses’ company that uses premium materials and maintains exceptionally high standards for quality and social responsibility. Every Diff purchase helps provide the gift of sight to someone in need. Designed in their southern California studio, each pair of frames is hand-cut from a single piece of acetate, making them more comfortable and flexible than lesser-quality injection-moulded frames. Since 2015, Diff has helped provide the gift of sight to over three million people in need. Socially conscious and charitable at heart, Diff Eyewear strives for every pair to be the perfect pair—handcrafted with designer quality materials and delivered to each customer with love.


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